Additional Resources Ltd.
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Commercial PR Manager - Technology - Berks

Commercial PR Manager - Technology - Berks

Up to £75,000 pro rata - 10 month contract

Our client, a global tech giant is looking for an experienced commercial PR Manager to drive the management and execution of communications plans, strategies and tactics in support of the commercial business in the UK

Key Accountabilities

Ensures consistent management and execution of communications programs to increase positive perceptions of our clients commercial portfolio and offerings in the UK;
Counsels and supports business stakeholders in building the right plans/tactical execution in support of positive perceptions
Partners with in-house resources, in the UK and US and PR agency to help create compelling PR stories for exploitation via traditional and social media, bloggers and other influencers
Anticipates and helps to mitigate potential issues and crises
Manages day-to-day product announcements
Manages reactive response and core media relations with agencies
Manages Customer Spotlight programme to demonstrate and drive usage with SMB, enterprise customers
Equipping commercial sales teams with media coverage and customer examples, maximising use of customer stories across digital and social channels and leveraging customers for events
Event management and execution, directing agencies to maximise delivery and ROI
Manages the news calendar for the commercial business in relation to broader the agenda, to help drive consistent and timely messages to the market

Knowledge, Skills and Experience

Essential Experience
The candidate must possess significant PR & Communications experience at a UK PR agency or in-house (or both), working on recognised commercial technology brand campaigns
Strong track record in managing PR campaigns and agency resources to deliver tangible results
Extensive knowledge and understanding of the UK traditional and social media landscape
Experienced in giving senior level counsel
Proven experience of managing integrated marketing campaigns preferred
Experience of the Cloud Computing market with leading technology brand

We are an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Business Regulations 2003.