Job Title: Director of Marketing
Location: Algarve or Lisbon
Salary: €Negotiable

An established hospitality group is seeking an experienced Director of Marketing to lead the development and execution of strategic marketing initiatives across a diverse portfolio of properties.

This role combines strategic leadership with hands-on marketing execution and is ideal for a results-driven professional who thrives in a dynamic, multi-property environment.

The Director of Marketing will guide property-level teams, ensuring all marketing activities align with corporate goals while reflecting the individuality of each location.

The position focuses on driving revenue growth, enhancing brand visibility, and improving guest engagement through integrated, data-driven marketing strategies.

This is you

• Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s or MBA preferred).
• Minimum of 7 years of progressive marketing experience, with at least 3–5 years in a leadership role.
• Proven success managing marketing strategies across multiple hospitality or lifestyle properties.
• Experience with luxury, boutique, or full-service hotel brands.
• Strong digital marketing expertise (SEO, SEM, social media, email, analytics).
• Demonstrated ability to lead brand development, campaign management, and content creation.
• Exceptional communication, leadership, and project management skills.
• Data-driven mindset with experience analyzing marketing performance metrics and managing budgets.
• Familiarity with PMS, CRM, and marketing automation platforms.

About the position

• Lead Strategic Marketing: Develop and execute marketing strategies that align with company goals and drive brand growth across multiple properties.
• Support Property Marketing Teams: Provide guidance, tools, and oversight to ensure effective local marketing plans tailored to each property.
• Manage Brand Consistency: Maintain a cohesive brand identity across all marketing materials, channels, and properties.
• Oversee Digital Marketing: Direct SEO, SEM, social media, email, and paid media initiatives to enhance online visibility and direct bookings.
• Develop Campaigns & Content: Create and manage multi-channel campaigns and high-quality content that boost guest engagement and awareness.
• Lead PR Strategy: Build media relationships, manage press communications, and coordinate PR events to strengthen brand reputation.
• Drive Revenue Growth: Implement marketing initiatives that increase occupancy, F&B sales, and event bookings, tracking ROI and performance.
• Collaborate Across Departments: Partner with Sales, Revenue, and Operations to align marketing with pricing, promotions, and guest experience goals.
• Mentor & Manage Teams: Lead and develop property-level marketing teams, fostering collaboration, innovation, and professional growth.
• Oversee Budgets & Resources: Manage marketing budgets and ensure efficient use of resources across projects and properties.

Job Title: Director of Marketing
Location: Algarve or Lisbon
Salary: €Negotiable

Wil je meer informatie over deze functie, solliciteer dan of stuur je cv naar maria@corecruitment.com

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