Director of sales
Salary: €70.000 - €80.000 + BONUS
Start: ASAP
Languages: German B2/C1 Level and English
About the role
- Strategic sales leadership role overseeing proactive sales for two interconnected premium-brand hotels at one of Europe’s busiest airports, with a strong focus on the MICE segment.
- Responsible for developing and executing sales strategies that maximise revenue, market share and customer loyalty across all relevant segments and source markets.
Key responsibilities
- Lead, manage and develop the proactive sales team with a primary focus on MICE business, setting clear targets and ensuring delivery against revenue goals for both properties.
- Develop and implement sales strategies and action plans for all relevant markets and segments to achieve and exceed budgeted room, conference and catering revenues.
- Build and maintain strong, long-term customer relationships through regular sales visits, key account management and value-based selling.
- Represent the hotels at customer events, trade shows, roadshows and sales missions to generate new business and strengthen brand presence.
- Prepare and present proposals, contracts and customer correspondence, and support the negotiation and closing of key deals.
- Analyse market trends, competitor activities and customer feedback to guide strategic direction, identify new opportunities and adjust sales tactics.
- Collaborate closely with Revenue Management to optimise pricing, inventory, segment mix and forecasting, ensuring maximum yield and profitability.
- Ensure an excellent customer experience before, during and after events, integrating guest feedback into continuous improvements in service and product offerings.
- Work cross-functionally with Event Management, Operations and Marketing to ensure seamless delivery of group and MICE business and alignment of sales messaging.
- Report directly to the Director of Sales & Marketing, contributing to overall commercial strategy, budgeting, forecasting and performance reviews.
Profile & requirements
- Completed degree or vocational training in hotel management, sales or a related field.
- Several years of experience in proactive hotel sales, ideally with a strong MICE focus and exposure to multi-property or large convention hotels.
- Proven leadership experience with the ability to coach, motivate and develop a high-performing sales team.
- Strategic thinker with excellent organisational skills, strong analytical ability and a results-oriented mindset.
- Confident, persuasive communicator with excellent negotiation skills and a professional presence in front of clients and partners.
- Fluent in German and English, written and spoken; additional languages are an advantage.
- Passion for sales, customer engagement and team development, comfortable working in a fast-paced, dynamic airport environment
- Start: ASAP
- Duration: Permanent
- Rate: €70k - 80k per year + Bonus
- Location: Frankfurt, Hessen, Germany
- Type: Permanent
- Industry: Catering
- Recruiter: COREcruitment
- Tel: +31202620088
- Email: to view click here
- Reference: EP999954321
- Posted: 2026-01-07 15:36:11 -
- View all Jobs from COREcruitment
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